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Advertising and the Law By Rodriguez-Sierra, Jorge: General

Advertising and the Law

Constitutional Issues

Free Speech Issues:

- Commercial Speech

- Lies, Half-truths, Unsubstantiated Claims

- Obscenity

Intellectual Property Issues

Copy Right Infringement

Trademark Infringement

Unauthorized Licensing/ and Usage

Ethical Issues

Marketing to Children

Marketing Pharmaceutical Prescription Drugs

Subliminal Advertising

Antitrust Issues

Exclusivity agreements between broadcasters and advertisers

Contract Issues

Contracts governed by the UCC

Contracts governed under Common Law

Professional Responsibility Issues

Marketing by Professionals:

- Attorneys

-Physicians

-Certified Financial Planners (CFPs)

-Investment Brokers/ Hedge Fund managers

Local and State Issues

Zoning ordinances 

Traffic Issues and laws

Torts

Defamation, Libel, Slander

Products Liability

Political Advertising

Campaign Commercials

Campaign Financing Disclosures

Attacks on Candidates

Judges / Justices Running for "office" 

 

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